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IN ISSUE TWO WE’LL LOOK AT THE WHAT, WHY AND HOW OF TRUST – FROM BLOCKCHAIN AND BANKING TO FAKE NEWS AND FRAUD.
It’s a complex technology, but blockchain isn’t impossible to understand. This is the technology stripped down to the basics and put into real-world use for marketers
We’ve assembled a group of journalists, media commentators and business owners to answer the age–old question: should we trust what you see in the media?
We’ve entered an era in which trust building is paramount for brands – but what exactly is trust and why is it so important?
If you have a project you think would benefit from the White Light approach, please get in touch and tell us all about it. We’re keen to help tackle the issues your business might face.
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