Anxiety

OUR FIRST ISSUE IS AN EXPLORATION OF WHAT’S KEEPING US ALL AWAKE AT NIGHT. WE HOPE TO OFFER A FEW SOLUTIONS TOO.

Man sitting down to eat a roast chicken

Content Marketing Explained

Define content marketing – a request capable of making even the savviest marketers anxious. The following list of FAQs and plain-English answers is intended to give you a no-nonsense overview of what content marketing actually is.

Facing Fears

From heights and claustrophobia to stand-up comedy and nudity, Editor Malcolm Triggs faces a dirty half dozen of famous phobias.

Tania Diggory

When Anxiety Attacks

Tania Diggory experienced anxiety attacks in the early years of running her company before launching a business that helps entrepreneurs to manage their mental health and wellbeing. She offers her steps to handle stress in the workplace.

Reasons to Be Cheerful

We can’t compete with Ian Dury, but here are five reasons to be cheerful in 2018 from some of the smartest – and most optimistic – folk in marketing.

Internal Comms

How internal communications can help in a time of external uncertainties.

Guide to Networking

If the idea of ‘pressing the flesh’ at a networking event gives you the heebie-jeebies, you’re not alone. Fraser Allen offers some helpful observations from the frontline of vol-au-vents and clip-on name badges.

Platform panic

Platform Panic

With Snapchat, Facebook, Instagram, Twitter and a plethora of others, no wonder 46% of B2B marketers are unsure about social media platforms. Confused? Keep Calm and Follow Our Guide.

Imposter Syndrome

Imposter Syndrome

70% of people will experience Imposter Syndrome at least once in their lives, characterised by feelings of inadequacy. But what can be done to stop it? Author and Imposter Syndrome expert Valerie Young offers three simple steps.

Can we help you?

If you have a project you think would benefit from the White Light approach, please get in touch and tell us all about it. We’re keen to help tackle the issues your business might face.

+44 (0)131 555 6494
info@whitelightmedia.co.uk